Offer an industry leading deals platform with Cake for Banks
We help retail banks differentiate from competition while generating new revenue streams. Cake offers a frictionless, delightful, and automated cashback program, with minimal required integration efforts.
We are offering a whitelabeled robust plug-and-play cashback API that helps generate new user experiences and revenue opportunities for banks.
Differentiate from competitors
Deepen bank loyalty with a program that helps customers save on everyday purchases.
Implement an additional revenue-stream
Develop a new, fully automated revenue stream by earning commissions from cashback Rewards paid to your customers, while we take care of the partnerships with major retail companies and brands.
Cake Rewards generate an estimated €290.000 in additional annual net revenue per 100.000 accounts.
Offer more to your banking customers
Provide your customer with valuable instant cashback offers, without the need for cutting coupons or keeping loyalty cards. No delays and no hassle.
Completely offset the cost of your retail customers’ bank fees.
On average, consumers connected to the Cake cashback platform earn €3-5 on cashback Rewards each month.
Implement an established and cutting edge product
- Cake for Business is the reference for instant customer acquisition & loyalty through personalized cashback offers.
- It enables retailers and brands to anonymously target existing and potential customers in real-time with unprecedented accuracy based on their spending behaviour.
- Many Reward offers from over 80 major- and local retail partners and brands available from day one.
Get up and running in a matter of weeks
- No need for a complex technical integration. Via the existing PSD2 channels, Cake can process and analyse account and transaction data for any personal bank account.
- Customers can opt-in to use Rewards in their existing banking application and give a consent to appoint Cake as a data processor and handle the payouts of his Reward.
- Dedicated Offers & Rewards API allows for easy integration in any banking application. Allowing for a custom and tailored UI/UX integration by the bank for maximum brand consistency.
- Cake processes the data and matches the relevant offers to the customers who have opted-in. This happens on a dedicated channel ensuring data is kept secure.
- Customers will be immediately and automatically rewarded for their purchases at the moment the transaction gets processed, generating instant gratification.
No admin or sales
- Cake handles the entire B2B sales cycle, all administrative tasks and the campaign management efforts.
- You don’t need a new sales, support or invoicing team. This allows you to continue focusing on your core banking business while generating an extra revenue stream on top of your retail bank accounts.
Secure & compliant
- Licensed and under continuous supervision of the National Bank of Belgium.
- Fully compliant with PSD2, GDPR and privacy regulations.
- No personally identifiable information is shared with third parties.
- We only work with certified security partners.
- Supported by Sopra Banking Software and available through the SBS Marketplace.