Thanks to Cake, we now have insights into the behaviour of consumers which is very valuable for Lukoil.
Moreover, we can also easily thank loyal customers with an extra discount on top of our competitive prices and welcome new customers with an attractive extra.
Cake intrigued us because it offers the opportunity to discover our customers’ behavioral patterns and that of like-minded people, in a well-founded, analytical way.
It is also a valuable tool for gaining insight into potential partnerships, and thereby it allows Foodmaker to explore how to offer its customers an even better experience.
At AVA, we are always looking for new ways to reward our customers for their loyalty.
Cake offers a new and unique platform that brings direct benefits to our customers and new insights to us as a retailer.